Founded in 2003 by Dr Jack Zenger and Dr Joseph Folkman, Zenger Folkman grew out of the ground-breaking research behind the best-selling book, The Extraordinary Leader: Turning Good Managers into Great Leaders (McGraw-Hill, 2001).

Jack Zenger is a psychologist and MBA; he teaches at Yale and Stanford Universities and is an expert in research and consulting in the field of Leadership Development. He has written 9 books and more than 50 articles; among them, “Results-Based Leadership”, nominated to the best business book in 2000 by the American Society for Human Resource Management.

Joe Folkman is a mathematician and statistician, expert in psychometrics, survey-based studies and 360º feedback. He has authored 4 books; among them, the best sellers Turning Feedback into Change and Making Feedback Work.

Following the success of their book, Jack and Joe decided that they could help organisations by putting at their disposal programs to train and develop their leaders based don their research and over 75 years of joint experience.

The Zenger&Folkman programmes are built on the joint research of over 500,000 individual 360º assessments done with managers of the 5 continents.

Zenger&Folkman implements high-impact leadership development and training programmes in all the key industries and fields worldwide. We help our customers improve their employees’ productivity, strengthen their commitment and that of their teams, and improve profitability.

Zenger&Folkman’s differential elements are:

  • Internationally tested programs, focusing on execution, improving commitment and obtaining business results.
  • Based on sound scientific research and publications by international experts.
  • Stress on assessment, measurements and monitoring as a guarantee for change.
  • Customizable programmes depending on the needs, competence models, culture and preferences of each company, and which can be linked to their performance, career and talent systems.
  • Recommended by some of the most representative, successful companies, organisations, schools and authors in the management world.

Strengths vs. weaknesses

Too often, leadership development and training programmes focus on what a leader is doing wrong – on his weaknesses. At Zenger Folkman, our leadership Development programmes focus on building strengths. Our research shows that leaders who focus their development on strengths rather than weaknesses are much more likely to become extraordinary leaders.

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ZF is one of the top 20 leadership training companies in the world, according to Training Industry 2010 and 2011. It ranks above Goldsmith, Franklin Covey, Korn Ferry, Bersin, Jim Collins, Achieve Global, and other references in the field regarding:

  • Soundness of the model, assessment and/or the research supporting its programmes.
  • Innovation, recognition and impact on the industry.
  • Company size and potential for growth.
  • Strength and results of its customers.
  • Geographical scope.

It was also acknowledged by the industry in 2012 as being among the Top 15 on the “Leadership Training Watch List” thanks to its innovation, unique approach, commitment to research and recognition by its customers.

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